Community, kindness and a very special Christmas roast
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A Strong start built on purpose
GoodOaks Mid Cheshire opened in November 2024, bringing the GoodOaks approach to a new local community. In less than a year, the branch has established itself as a trusted provider of high-quality, person-centred home care, supporting individuals and families to live well at home.
The branch’s rapid progress reflects a clear sense of purpose and a commitment to doing things the right way from day one. This has included building strong relationships locally, prioritising quality and consistency, and ensuring that every client receives care that is tailored, respectful, and reliable.
Impressive growth and quality
In its first year, GoodOaks Mid Cheshire has grown from supporting a single client to providing care to a growing number of individuals each week. This growth has been achieved organically, through word-of-mouth referrals, community engagement, and trust built with families and professionals.
What makes this particularly noteworthy is that the branch has achieved this while operating at a significant distance from other GoodOaks locations. Despite this, the team has embedded GoodOaks systems, values, and standards effectively, demonstrating the strength and adaptability of the franchise model.
Innovation from the outset
From the beginning, GoodOaks Mid Cheshire has embraced innovation as a way to improve outcomes and support safer care. The branch has implemented digital health monitoring to help identify early signs of deterioration and support timely clinical intervention. This has already enabled quicker responses and helped avoid escalation in some cases.
Clients also benefit from access to the GoodOaks Virtual GP service, giving them quicker access to medical advice and additional reassurance for families. Alongside this, digital care planning has improved transparency and communication, particularly for relatives who are not always nearby.
These innovations reflect the wider GoodOaks commitment to using technology thoughtfully to enhance care rather than replace personal connection.
A values-led team culture
A key strength of the Mid Cheshire branch is its team. From recruitment onwards, the focus has been on shared values, empathy, and professionalism. This approach has helped the branch build a stable, committed team in a sector where recruitment and retention are ongoing challenges.
By creating a supportive and respectful working environment, the branch has laid strong foundations for sustainable growth and high-quality care delivery.
Embedded in the local community
The team has worked hard to become a visible and trusted part of its local community. They have taken part in local initiatives, supported wellbeing-focused activities, and built relationships with health and social care professionals.
This community-focused approach has helped raise awareness of quality home care options and reinforced the branch’s role as a local service that genuinely understands and responds to the needs of the people it supports.
A well-deserved recognition
Being shortlisted for Best Start-Up Home Care Service or New Franchisee is a significant achievement and reflects the dedication, resilience, and professionalism shown by the branch in their first year of operation.
As a network, we are incredibly proud of what they have achieved so far and look forward to seeing their continued development and impact in the years ahead.
We wish the team the very best of luck at the Home Care Awards!
