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Easter eggs

TL;DR: A viral, fun way to boost engagement with internal comms 🦛

Last week a line of hippos introduced me to a great way to boost and evidence effective communication with your Care Professionals.

Further explanation needed?

Have you heard about Easter Eggs in computer games? They are a hidden message, a feature, or in-joke that players can discover to reward them for properly exploring the game. Anyway.

Last Tuesday, my slack feed suddenly was filled with hippo emojis.

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Our Training Lead had posted her weekly best-practice tip, but at the end, she’d included an Easter Egg for those who’d read all the way down; the first five people who replied with a hippo emoji would receive a mystery prize.

Suddenly everyone was posting hippos and that got more people checking what on earth was going on. It was great, a fun way of engaging people, rather than nagging people to give a 👍 when they’ve read the message.

That’s all for now.

Best wishes, Ben.