{"id":5588,"date":"2025-10-14T14:50:24","date_gmt":"2025-10-14T13:50:24","guid":{"rendered":"https:\/\/www.goodoakshomecare.co.uk\/franchise\/?post_type=our-partners&#038;p=5588"},"modified":"2025-10-23T10:22:34","modified_gmt":"2025-10-23T09:22:34","slug":"martha-and-georges-journey","status":"publish","type":"our-partners","link":"https:\/\/www.goodoakshomecare.co.uk\/franchise\/our-partners\/martha-and-georges-journey\/","title":{"rendered":"Martha and George\u2019s Journey"},"content":{"rendered":"<section class=\" pt-3 pt-sm-5 pb-3 pb-sm-5\">\n  <div  class=\"text-block container-xxl\">\n    <div class=\"row d-flex \">\n      <div class=\"col-md-8\">\n        \n                <h2 class=\"fw-bold mb-3\">From healthcare roots to homecare entrepreneurs<\/h2>\n        \n      <\/div>\n\n      \n      <div class=\"col-md-8\">\n        \n                  <div class=\"text-block-content lead\">\n            <p>George Karanja and Martha Githinji were driven by a shared passion &#8211; to bring high-quality homecare to their community.<\/p>\n<p>With George\u2019s background as a pharmacist and Martha\u2019s as a nurse, they understood first-hand what compassionate, clinical care looks like, and they knew they wanted to deliver more than just a service. After researching franchise opportunities, they discovered <a href=\"https:\/\/www.goodoakshomecare.co.uk\/franchise\/whats-included\/\">GoodOaks<\/a> and were drawn to a brand that mirrored their values.<\/p>\n<p>Martha says, \u201cGoodOaks is known for its dedication to providing high-quality, personalised care\u2026 I was drawn to its values, they truly match mine.\u201d<\/p>\n<p>Their decision was clear: they would join the <a href=\"https:\/\/www.goodoakshomecare.co.uk\/\">GoodOaks<\/a> network and bring their shared ethos to Oxfordshire.<\/p>\n<p>Their branch office, now operating from Commerce House, Bicester, signifies more than a new business, it\u2019s a local promise. As <a href=\"https:\/\/www.goodoakshomecare.co.uk\/oxford-bicester\/\">GoodOaks Oxford and Bicester<\/a> is now fully CQC registered, George and Martha are welcoming new clients throughout Oxford and Bicester.<\/p>\n<p>From the moment they embarked on the franchise journey, Martha and George were supported by GoodOaks\u2019 comprehensive system. The network\u2019s approach is hands-on, partnership-driven, and tailored for long-term success.<\/p>\n\n          <\/div>\n        \n      <\/div>\n\n    <\/div>\n  <\/div>\n<\/section>\n\n<section class=\" pt-3 pt-md-5 pb-3 pb-md-5\">\n\n  \n \n    <div  class=\"text-image-block container-xxl\">\n      <div class=\"row d-flex align-items-center mx-0 gx-5\">\n\n        <div class=\"col-sm-6 order-2 order-sm-1\">\n                    <h3 class=\"fw-bold mb-2\">They received:<\/h3>\n          \n          \n                    <div class=\"lead\">\n            <p><ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">A proven business model designed for sustainable growth<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Training covering compliance, recruitment, marketing, and operations<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Expert support through the CQC registration journey<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Access to national branding, technology, and mentorship<\/span><\/li>\n<\/ul>\n<\/p>\n          <\/div>\n          \n          \n        <\/div>\n\n        <div class=\"col-sm-6 order-1 order-sm-2\">\n                  <img decoding=\"async\" src=\"https:\/\/www.goodoakshomecare.co.uk\/app\/uploads\/sites\/2\/2025\/06\/Making-your-homecare-business-a-financial-success-658x479-c-default.webp\" class=\"img-fluid border-20 mb-3 mb-sm-0\" alt=\"\">\n                <\/div>\n\n      <\/div>\n    <\/div>\n\n  \n\n<\/section>\n\n<section class=\"  \">\n  <div  class=\"text-block container-xxl\">\n    <div class=\"row d-flex \">\n      <div class=\"col-md-8\">\n        \n        \n      <\/div>\n\n      \n      <div class=\"col-md-8\">\n        \n                  <div class=\"text-block-content lead\">\n            <p><span style=\"font-weight: 400\">With that support (plus their own passion and hard work) they\u2019ve launched a fully compliant homecare service, ready to make a difference in their community.<\/span><\/p>\n\n          <\/div>\n        \n      <\/div>\n\n    <\/div>\n  <\/div>\n<\/section>\n\n\n<p><\/p>\n","protected":false},"featured_media":5593,"menu_order":0,"template":"","class_list":["post-5588","our-partners","type-our-partners","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.goodoakshomecare.co.uk\/franchise\/wp-json\/wp\/v2\/our-partners\/5588","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.goodoakshomecare.co.uk\/franchise\/wp-json\/wp\/v2\/our-partners"}],"about":[{"href":"https:\/\/www.goodoakshomecare.co.uk\/franchise\/wp-json\/wp\/v2\/types\/our-partners"}],"version-history":[{"count":25,"href":"https:\/\/www.goodoakshomecare.co.uk\/franchise\/wp-json\/wp\/v2\/our-partners\/5588\/revisions"}],"predecessor-version":[{"id":5643,"href":"https:\/\/www.goodoakshomecare.co.uk\/franchise\/wp-json\/wp\/v2\/our-partners\/5588\/revisions\/5643"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.goodoakshomecare.co.uk\/franchise\/wp-json\/wp\/v2\/media\/5593"}],"wp:attachment":[{"href":"https:\/\/www.goodoakshomecare.co.uk\/franchise\/wp-json\/wp\/v2\/media?parent=5588"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}