{"id":5157,"date":"2024-02-29T18:00:00","date_gmt":"2024-02-29T18:00:00","guid":{"rendered":"https:\/\/www.goodoakshomecare.co.uk\/franchise\/found-this\/ft3\/"},"modified":"2025-07-23T14:18:16","modified_gmt":"2025-07-23T13:18:16","slug":"ft3","status":"publish","type":"newsletters","link":"https:\/\/www.goodoakshomecare.co.uk\/franchise\/found-this\/ft3\/","title":{"rendered":"FT3"},"content":{"rendered":"
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Hi, <\/p>\n

Sounds harsh I know. <\/p>\n

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I was talking to some new partners today who articulated a worry they had – how would they persuade an amazing Registered Manager to join them, a one-man band, over an established operation with a whole support team underneath them?<\/p>\n

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And on the face of it, it didn\u2019t necessarily look pretty:<\/p>\n

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    They might not be able to pay as much as established rivals<\/p>\n<\/li>\n

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    If there were no care pros available to cover a care visit, it\u2019d be RM (and owner!) out of the office with their gloves and aprons on \ud83d\ude2c<\/p>\n<\/li>\n

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    There were 0 clients, and 0 care pros on board, and the RM would be expected to get stuck into the hustle of making the phone ring<\/p>\n<\/li>\n

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    There was no \u2018social proof\u2019 to reassure candidates – no reviews, no recommendations, no local media coverage. <\/p>\n<\/li>\n<\/ul>\n

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    And to be honest, there will be some people for whom those obstacles are insurmountable. <\/p>\n

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    But that\u2019s not who we\u2019re looking for. <\/p>\n

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    You need to be clear about who you\u2019re looking for, and speak directly to them in your job ads. A little like Shackleton\u2019s ad for his exploration of antarctica; \u201cMen wanted for hazardous journey, small wages, bitter cold, long months of complete darkness, constant danger, safe return doubtful, honor and recognition in case of success. <\/em><\/p>\n

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    Well, maybe toned down a little. But using your job ads as a filter might mean you have fewer applicants, but the ones you do have will be understanding the challenge that awaits them and excited about the impact they can make. <\/p>\n

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    Second, instead of dwelling on the perceived negatives, focus on the positives of a start-up:<\/p>\n

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Hi,  Sounds harsh I know.    I was talking to some new partners today who articulated a worry they had – how would they persuade an amazing Registered Manager to join them, a one-man band, over an established operation with a whole support team underneath them?   And on the face of it, it didn\u2019t […]<\/p>\n","protected":false},"featured_media":0,"template":"","newsletter_category":[16],"class_list":["post-5157","newsletters","type-newsletters","status-publish","hentry","newsletter_category-all"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.goodoakshomecare.co.uk\/franchise\/wp-json\/wp\/v2\/newsletters\/5157","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.goodoakshomecare.co.uk\/franchise\/wp-json\/wp\/v2\/newsletters"}],"about":[{"href":"https:\/\/www.goodoakshomecare.co.uk\/franchise\/wp-json\/wp\/v2\/types\/newsletters"}],"wp:attachment":[{"href":"https:\/\/www.goodoakshomecare.co.uk\/franchise\/wp-json\/wp\/v2\/media?parent=5157"}],"wp:term":[{"taxonomy":"newsletter_category","embeddable":true,"href":"https:\/\/www.goodoakshomecare.co.uk\/franchise\/wp-json\/wp\/v2\/newsletter_category?post=5157"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}